Top 5 iOS Business Apps in Africa Q4 2022

During the fourth quarter of 2022, the top 5 iOS business apps in Africa experienced a range of performance metrics in terms of weekly downloads, revenue, and active users. Here’s a closer look at how each app fared:

LinkedIn: Network & Job Finder

• Weekly revenue fluctuated throughout the quarter, peaking at around $55K in late November.

• Weekly downloads saw a downward trend, starting at approximately 17.6K and ending the quarter at 14.7K.

• Active users gradually declined from about 402K to 357K by the end of December.

iScanner: PDF & OCR Scanner

• Revenue showed some variation, with a high of around $12.2K at the end of November and a low of $7.7K in the final week of December.

• Downloads decreased over the quarter, from 5.4K to 2.6K.

• Active users followed a similar trend, dropping from 7.9K to 5.4K.

Adobe Acrobat Reader: Edit PDF

• Weekly revenue remained relatively stable, averaging around $9K to $11K.

• Downloads started strong at 11.6K, reaching a peak of 13.2K in late October before declining to 9K by the end of December.

• Active users remained consistently high, starting at approximately 482K and ending at 464K.

Invoice Simple: Receipt Maker

• Revenue experienced fluctuations, with notable peaks at around $5.2K and troughs around $3K.

• Downloads remained relatively steady, averaging around 500 to 600 per week.

• Active users showed minor variations, maintaining an average of approximately 1.8K.

ScanGuru: Document PDF Scanner

• Revenue saw a slight decline over the quarter, starting at $4.5K and ending at $3K.

• Downloads were varied, with a notable increase to 2.2K in the final week of December.

• Active users experienced a steady trend, with a slight increase from 5.5K to 5.6K by the end of the quarter.

The data for this analysis comes from Sensor Tower, where you can find more detailed insights into app performance trends.